Tuesday, October 27, 2009

Hats off to King5 and Best of Western Washington

Last night, our media partner in the greater Seattle area, King 5, began announcing their 2009 Best of Western Washington (BOWW) winners during their Evening Magazine television program. King 5 is using CityVoter to make its BOWW annual promotion bigger, and this year it was simply huge. More than 300,000 unique visitors visited the King 5/CityVoter BOWW website in a 6 week period. These visitors spent an average of more than 6 minutes on the website browsing local businesses, voting for their favorites, and recommending places. In fact, the site accumulated more than 90,000 recommendations from voters in just 6 weeks.
This is enormous free promotion for local businesses at a time when they need it most. We very proud to be part of this success, and we're grateful that King 5 has the vision to integrate this program with its core programming. It is a best practice.

We've got a lot of exciting changes coming to CityVoter shortly. New ways to make our best of programs even better. King 5's success is a great motivation for us. It is clear local communities love this promotion and really get involved. Awareness is key, and there is still no better megaphone than local TV.

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